🏖️ Holiday destination

Bulgaria

Black Sea beaches at unbeatable prices

About Bulgaria

Bulgaria's Black Sea coast offers exceptional value for UK holidaymakers seeking sun, sea and sand without the price tag of the Mediterranean. Sunny Beach is one of Europe's best-value resorts, while the mountain town of Bansko is a fantastic ski destination in winter.

Where to go in Bulgaria

Sunny Beach

2h 45m from UK

Sunny Beach is Bulgaria's biggest and liveliest resort — a long sandy bay on the Black Sea coast with hundreds of hotels, bars, restaurants and clubs. It offers extraordinary value compared to Spanish or Greek resorts and is popular with young groups and families alike.

Long sandy beachWater parkAction Aquapark

Best for: Budget holidays & groupsCompare

Golden Sands

2h 45m from UK

Golden Sands is Bulgaria's most upmarket Black Sea resort — a more relaxed alternative to Sunny Beach, with a beautiful natural park backdrop, better-quality hotels and a slightly older crowd. The beach is beautiful and the water warm in summer.

Golden Sands Natural ParkAladzha MonasteryCasino & spa hotels

Best for: Couples & quiet beach breaksCompare

Bansko

2h 45m from UK

Bansko is Bulgaria's premier ski resort — a charming medieval mountain town at the foot of the Pirin Mountains, with modern lifts, reliable snow from December to April and excellent value ski packages compared to the Alps.

Pirin Mountains skiingOld town mehanas (taverns)Bansko gondola

Best for: Ski holidays & winter breaksCompare

Varna

2h 45m from UK

Varna is Bulgaria's largest Black Sea city — a sophisticated port city with a beautiful historic centre, excellent museums including the world's oldest gold treasure, a lively seafront and easy access to the best Black Sea beaches.

Varna Archaeological MuseumSea Garden promenadeRoman Thermae ruins

Best for: City & culture loversCompare

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